What I’m about to tell you is a true story. Years ago, a potential SEO client flew from Washington DC to Chicago so I could pitch him and his team our SEO services. Think about that for a minute. They flew all that way and spent all that money just to see my team. The sale was practically closed before they showed up, right? Well, half way through my SEO sales presentation I looked over at the client, and what I saw was horrifying. He was sitting in his chair, mouth wide open, and his head was leaned all the way back as if it was partially detached from his body.