Website Transparency

The Most Important Website Trend in 2014 is…

The most important website trend in 2014 is transparency. If you have a website today transparency can really make or break your success. Transparency affects traffic, conversions, and sales. I’ve run The Ocean Agency for the last 10 years, and the one thing I find myself encouraging our clients to do more and more often is be more transparent. But it’s not easy; our clients need our help. So, in addition to listing the reasons why it’s so important be transparent on your website, I’ve also listed a number of ways to be more transparent. Read more

Website Navigation Menu Tips and Mistakes

17 Major Main Menu Mistakes

Did you know that your main menu is a part of your marketing? It’s true. What your menu says gives your visitors a small indication of what your website is about and whether or not they are in the right place. Main menu mistakes can lead to high bounce rate, low length of time on site, and low rankings in search engines. Worst of all, main menu mistakes directly impact the amount of leads and sales from your website. Read more

SEO Leads

5 Ways To Get More SEO Leads Using MySiteAuditor

Hey peeps. Here’s a quick post on how to maximize the amount of leads you get from MySiteAuditor. I’ve used an SEO audit tool for over 5 years to generate thousands of SEO and web design leads, and I have lots of good data and experience to share. I apologize if some of these things seem obvious, but I checked out a lot of sites using MySiteAuditor and I constantly see my opportunities to generate more SEO leads. Read more

Top SEO Blogs

Top 40 SEO Blogs to Read in 2014

These are the top 40 SEO blogs you should read in 2014. I spent over 10 hours researching, reading, and interviewing people in the SEO industry to narrow down the best SEO blogs. I was actually a little surprised to see that quality SEO blogs are very rare. Much of what I came across was pure crap that contained overly optimized articles that were written for the quantity of content, rather than the quality. Read more

RGB in marketing

Why Every Digital Marketing Agency Should Practice “R.G.B.”

In our office “R.G.B.” stands for Relationship, Goals, udget. I created and started using that acronym a few years ago to help our digital marketing team remember how important relationships, goals, and budgets are when trying to achieve success in an agency. The acronym made it easier for everyone to remember; after all, many people on our team have come from a creative background and are familiar with the RGB color model. In a sense, I hijacked RGB and applied a different meaning to the acronym. Read more

Website Audit Tool

MySiteAuditor Launches!

A long awaited update to SEOGROUP is finally here. We’ve rebranded and completely updated our white-label website audit tool. The tool is now called MySiteAuditor. MySiteAuditor is a lead generating website audit tool for SEO firms to easily embed on their website. Any business or website owner looking for SEO, web design, online PR, or any other digital marketing service will love the ability to instantly SEO audit their website and competitor websites. But, they can only do so if they enter their name, number, and email address. Read more

Shit SEO People Say

The Sh#t SEO People Say…

The below video is a tribute to the shit SEO people say all over the world. We love our clients and we love our jobs, but we end up saying the same shit over and over. To us, it’s funny and at times it can be frustrating. So to take the edge off a bit we created this two minute video dedicated to The Shit SEO People Say on a daily basis. Read more

Free Small Business WP Theme

Free WordPress Theme – Happy Small Business Saturday!

Happy Small Business Saturday! In light of this special occasion we’re giving away one of our favorite website WordPress themes. This theme is totally free and one of my favorite themes for small businesses. It’s clean and simple, which I love and I’m sure your visitors will love too. Read more

Free Web Design Tools

8 Amazingly Free Web Design Tools!

Why buy expensive web design software when you don’t have to? In this post I’m going to show your how to design, develop, and manage a new website project using nothing but free tools. Don’t you love the internet? These tools are totally free, totally legit, and totally amazing. Read more

SEO Certification

9 SEO Certifications that Will Boost Your Salary

Many SEO certification options exist to learn more about the skill and to become certified to perform SEO. Although most SEOs are self-taught, a few of these certifications may look good on your resume. In addition, mentioning any of these certifications may give your sales prospects the extra nudge they need when deciding whether or not to use your SEO services. Check out a few of the SEO certifications I’ve listed below. Read more

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