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Listen to why it's important to always stay a student in an evolving industry like SEO.
Stay a Student
Pricing
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I discuss what your hourly and monthly rates should be compared to other bigger and smaller SEO companies.
Link Earning
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I discuss why building links is actually spam, and why you should earn links and earn shares instead.
Cash Flow
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Learn how to maintain positive cash flow by not chasing checks, and by paying contractors when you get paid.
Employee Incentive
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Learn how to incentivize your team to make them feel like partners with a vested interest in your SEO company.
Company Culture
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I talk about how to create a company culture that will keep your team happy, sane, and from being poached by bigger agencies.
Finding Leverage
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I discuss how the CEO of SEO company can't afford to spend time doing admin tasks that can be done by an entry-level assistant.
Staying Lean
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I talk about how important it is to stay lean, with regard to your SEO agency's overhead and other expenses.
Communication
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Understand the importance of how to communicate your yourself, your business, and you SEO services.
Contracts
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Learn how to create the perfect SEO contract. In fact, I even giveaway my killer SEO contract, that I used and tweaked for years to generate millions in revenue from SEO. It's 100% free to download.