When content is done right, it is an extremely powerful tool for driving traffic to your website, building your brand awareness and authority, and converting leads into sales.
Google announced they are rolling out a mobile-friendly algorithm update that will improve search results on mobile devices. Whether you perform SEO for clients or for your own website, you should find this article extremely useful. In fact, you should probably bookmark it because I will be updating it as new information is released.
Listen to how I got started as I give my personal experiences on how I launched my SEO company.
Listen to why it's important to always stay a student in an evolving industry like SEO.
I discuss what your hourly and monthly rates should be compared to other bigger and smaller SEO companies.
I discuss why building links is actually spam, and why you should earn links and earn shares instead.
Learn how to maintain positive cash flow by not chasing checks, and by paying contractors when you get paid.
Learn how to incentivize your team to make them feel like partners with a vested interest in your SEO company.
I talk about how to create a company culture that will keep your team happy, sane, and from being poached by bigger agencies.