{"id":4143,"date":"2015-08-27T18:05:25","date_gmt":"2015-08-27T18:05:25","guid":{"rendered":"https:\/\/mysiteauditor.com\/blog\/?p=4143"},"modified":"2015-08-27T18:06:05","modified_gmt":"2015-08-27T18:06:05","slug":"what-10-agencies-said-about-hiring-freelance-copywriters-seoprochat-recap","status":"publish","type":"post","link":"https:\/\/mysiteauditor.com\/blog\/what-10-agencies-said-about-hiring-freelance-copywriters-seoprochat-recap\/","title":{"rendered":"What 10 Agencies Said about Hiring Freelance Copywriters: #SEOprochat Recap"},"content":{"rendered":"<p>Every other week, <a href=\"https:\/\/mysiteauditor.com\/\" target=\"_blank\">MySiteAuditor<\/a> brings together experts from SEO, web design, and digital marketing agencies across the U.S. and around the world for a Twitter chat centered on\u00a0agency life, clients, lead generation, SEO, web design, social media, and all things digital. This week, our <strong>#SEOprochat<\/strong> focused on managing freelance copywriters, and we had a great session of sharing experiences, tips, and ideas.<\/p>\n<p>Here&#8217;s a recap of our conversation in case you missed it &#8211; we hope you learn something, and <a href=\"https:\/\/mysiteauditor.com\/blog\/seoprochat\/\" target=\"_blank\">join us next time<\/a>!<\/p>\n<p>The demand for content marketing is driving a great need for talented copywriters, and many agencies work with freelancers to meet that need. But <a href=\"https:\/\/mysiteauditor.com\/blog\/how-agencies-can-hire-top-freelance-copywriters\/\" target=\"_blank\">how can agencies hire the best<\/a>?<\/p>\n<p>Where is the best place to find freelance copywriters, and what are the biggest challenges of working with freelancers? We asked these questions and more, and here&#8217;s what the community had to say.<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p dir=\"ltr\" lang=\"en\">Alright y&#8217;all, welcome to <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a>! Thanks for joining! <a href=\"http:\/\/t.co\/ilJSGcCG1m\">pic.twitter.com\/ilJSGcCG1m<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636236661177737216\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>Our spirits were up, everyone was ready to dive in.<\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>\nFeel free to introduce yourself + say hello! <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/pfcy0yAlz7\">pic.twitter.com\/pfcy0yAlz7<\/a> \u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636236893315723265\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\">\n<p dir=\"ltr\" lang=\"en\"><a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a> this is so much better than the meeting I am in \ud83d\ude09<\/p>\n<p>\u2014 Nicole Pereira (@Nicca619) <a href=\"https:\/\/twitter.com\/Nicca619\/status\/636237090536030208\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>We first wanted to hear everyone&#8217;s methods for finding and hiring top freelancers.<\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nHay there! <a href=\"https:\/\/twitter.com\/mysiteauditor\">@mysiteauditor<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/eUZPRtJUf8\">pic.twitter.com\/eUZPRtJUf8<\/a><\/p>\n<p>\u2014 Econcept Inc (@Econcept99) <a href=\"https:\/\/twitter.com\/Econcept99\/status\/636237485815652352\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" lang=\"en\"><p>Today&#8217;s we&#8217;re chatting about managing freelance copywriters. Q1 comin at ya! <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/RgXH8X64sL\">pic.twitter.com\/RgXH8X64sL<\/a> \u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636237540786176000\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>We saw some common answers among the group. Here are common ways agencies find freelance copywriters:<\/p>\n<p>&#8211;<a href=\"https:\/\/www.elance.com\/php\/landing\/main\/login.php?redirect=http%3A%2F%2Fwww.elance.com%2Fmyelance\" target=\"_blank\">Elance<br \/>\n <\/a>&#8211;<a href=\"https:\/\/www.textbroker.com\/\" target=\"_blank\">TextBroker<br \/>\n <\/a>&#8211;<a href=\"https:\/\/www.upwork.com\/\" target=\"_blank\">Upwork<br \/>\n <\/a>&#8211;<a href=\"https:\/\/scripted.com\/\" target=\"_blank\">Scripted<\/a><\/p>\n<p><a href=\"https:\/\/twitter.com\/mysiteauditor\">@mysiteauditor<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a> . I like to use Elance, you can find some really good writers there if you post the job correctly and pay fairly!<\/p>\n<p>\u2014 Stellar SEO|Travis B (@THESEOPROZ) <a href=\"https:\/\/twitter.com\/THESEOPROZ\/status\/636238033222676480\">August 25, 2015<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>A1: We&#8217;ve used <a href=\"https:\/\/twitter.com\/TextBroker\">@TextBroker<\/a> and had good results. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636238249141403649\">August 25, 2015<\/a> \u00a0<\/p>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>But finding freelance copywriting talent is only half the battle. We also wanted to hear how agencies approached the interview process.<\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>Once you find them, how do you interview them? <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/tateVoG3mU\">pic.twitter.com\/tateVoG3mU<\/a> \u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636238999695196160\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA2: Ask to see their previous work! You can get a lot of answers from what they have already written. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636239264548847616\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A2: Their portfolio. Different writing styles, depth of the research &amp; how unique or shareable their content can be is there <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> \u2014 Advees (@AdveesSA) <a href=\"https:\/\/twitter.com\/AdveesSA\/status\/636239796508205056\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>It&#8217;s not surprising that many agencies expect some level of SEO knowledge from their freelance copywriters. We heard that most agencies like freelancers to have some experience with keyword usage, knowledge of the broader digital landscape\u00a0like social media and content marketing, and some technical expertise with title tags and image tags.<\/p>\n<p>&nbsp;<\/p>\n<p>Beyond writing samples + portfolios, what about <a href=\"https:\/\/twitter.com\/hashtag\/SEO?src=hash\">#SEO<\/a> skills? <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/IgbLJNBxrD\">pic.twitter.com\/IgbLJNBxrD<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636240254043721728\">August 25, 2015<\/a><\/p>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A3: We like to do the keyword research for them. It is important that they understand how to use the research properly though. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636240839774183433\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA3: Understand the basics&#8230;Titles, keyword research, image alt tags, keyword density, etc. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636240942760988674\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p><a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a> A3: I expect my writers to have a basic understand of how to find LSI keywords and to understand how to write clickworthy titles<\/p>\n<p>\u2014 Stellar SEO|Travis B (@THESEOPROZ) <a href=\"https:\/\/twitter.com\/THESEOPROZ\/status\/636241233250136064\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA3: Understanding the impact of content length is super important. 2,000+ words get more shares. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a> <a href=\"http:\/\/t.co\/CyNbiAB34W\">pic.twitter.com\/CyNbiAB34W<\/a><\/p>\n<p>\u2014 Marvin Russell (@marvinrussell) <a href=\"https:\/\/twitter.com\/marvinrussell\/status\/636241745970397184\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>I like to have writers who have a &#8220;bigger picture&#8221; view of the content: understand SEO, but <a href=\"https:\/\/twitter.com\/hashtag\/socialmedia?src=hash\">#socialmedia<\/a>, <a href=\"https:\/\/twitter.com\/hashtag\/contentmarketing?src=hash\">#contentmarketing<\/a> <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636242311769264128\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nDefinitely! And, I would add &#8220;evergreen&#8221; so that it keeps working the SEO going forward <a href=\"https:\/\/twitter.com\/marvinrussell\">@marvinrussell<\/a><a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636243003913273344\">August 25, 2015<\/a><\/p>\n<p>&nbsp;\n<\/p><\/blockquote>\n<p>Additionally, we took a look at\u00a0how the rise of content marketing has changed how agencies and digital marketers work with freelance copywriters. Since the demand to publish quality content regularly is high, we found that agencies are concerned with meeting that need while also maintaining high quality.\u00a0<\/p>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p><a href=\"https:\/\/twitter.com\/hashtag\/contentmarketing?src=hash\">#contentmarketing<\/a> is driving demand for copywriters. How has this changed your approach? <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/5z7nZGJuuC\">pic.twitter.com\/5z7nZGJuuC<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636242678036873217\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA4: I want copywriters to create content to <a href=\"https:\/\/twitter.com\/hashtag\/earnlinks?src=hash\">#earnlinks<\/a> and <a href=\"https:\/\/twitter.com\/hashtag\/earnshares?src=hash\">#earnshares<\/a>. That means it has to be very good and valuable. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Marvin Russell (@marvinrussell) <a href=\"https:\/\/twitter.com\/marvinrussell\/status\/636243639128170497\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A4: Google&#8217;s rewards high quality content more than ever. Have to focus more and spend more time on individual content <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636243807944724484\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA4: Freelancers need to understand the entire picture of inbound&#8230;and how to write copy to convert. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636244007064989696\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p><a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a> A4: I think that it has definately raised the quality expectations from writers<\/p>\n<p>\u2014 Stellar SEO|Travis B (@THESEOPROZ) <a href=\"https:\/\/twitter.com\/THESEOPROZ\/status\/636244219045085186\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA4: Less to do with article length (though still important) and more about quality and relevancy to topic <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Michael Hall (@allmikehall) <a href=\"https:\/\/twitter.com\/allmikehall\/status\/636244458468691968\">August 25, 2015<\/a><\/p>\n<p>&nbsp;\n<\/p><\/blockquote>\n<p>We also discussed the challenges of working with freelance writers, from not getting the quality you expected to a lack of communication to the dreaded missed deadline.\u00a0<\/p>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>What about new challenges you&#8217;ve experience? <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/GpYzX6hxh6\">pic.twitter.com\/GpYzX6hxh6<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636245007096147969\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA5: Communication: I want freelancers to over communicate: ask questions, check-in, over-deliver and under-promise. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636245616897585152\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A5: Poor quality of work. Hiring freelance copywriters is meant to save time, not spend more time correcting grammar. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636245897022717952\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA5: Connecting with the right people. It can take time and some bad initial results to find the right person for the job. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Michael Hall (@allmikehall) <a href=\"https:\/\/twitter.com\/allmikehall\/status\/636246306688663552\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>And if this happens&#8230;<a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/nE6pBciO1v\">pic.twitter.com\/nE6pBciO1v<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636246790224805888\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA6: You move on. Ideally over time you figure out who you can count on. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636247312830996480\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A6: Ask a lot of questions. Hopefully avoid that w\/ 1st interview, but life happens. Assume best. But once bitten, twice shy <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Bart Caylor (@bartcaylor) <a href=\"https:\/\/twitter.com\/bartcaylor\/status\/636247536831885313\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA6 I value long-term relationships with my agency clients. <a href=\"https:\/\/twitter.com\/hashtag\/mutuallybeneficial?src=hash\">#mutuallybeneficial<\/a> &#8211; I have work, and I give them pricing benefits <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a><\/p>\n<p>\u2014 Catherine Russell (@hireCatherine) <a href=\"https:\/\/twitter.com\/hireCatherine\/status\/636248379673157632\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A6: Can&#8217;t rely on freelancers 100% of the time to meet a deadline. If it is critical that it is done on time then do it yourself <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Michael Hall (@allmikehall) <a href=\"https:\/\/twitter.com\/allmikehall\/status\/636248865121959937\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script>And lastly, we asked the group how they decide when to hire internally or outsource copywriting. This is often a major decision for smaller agencies who&#8217;ve grown quickly and have a great demand for content producers for their clients. \u00a0<\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA8: Expertise on the subject. We do not expect every copywriter to be able to cover all subjects. Niche projects get outsourced <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a><\/p>\n<p>\u2014 Advees (@AdveesSA) <a href=\"https:\/\/twitter.com\/AdveesSA\/status\/636250208721084421\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p><a href=\"https:\/\/twitter.com\/bartcaylor\">@bartcaylor<\/a> I read today that by 2040 the majority of work will be freelance! interesting changes ahead! <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"https:\/\/t.co\/p1WJINY5aF\">https:\/\/t.co\/p1WJINY5aF<\/a><\/p>\n<p>\u2014 Jessica Kandler (@JessicaKandler) <a href=\"https:\/\/twitter.com\/JessicaKandler\/status\/636250262571606016\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nWhen it makes sense financially <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a><\/p>\n<p>\u2014 Jeff Smith (@affmarguru) <a href=\"https:\/\/twitter.com\/affmarguru\/status\/636250560950177792\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>A8: Freelance when you&#8217;re in need of a specialist but only for short periods of time. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Netvantage Marketing (@netvantage) <a href=\"https:\/\/twitter.com\/netvantage\/status\/636250920406372352\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>\nA8: It&#8217;s really case by case. Sometimes it makes sense to hire internally, but should always explore freelancing as an option. <a href=\"https:\/\/twitter.com\/hashtag\/seoprochat?src=hash\">#seoprochat<\/a><\/p>\n<p>\u2014 Michael Hall (@allmikehall) <a href=\"https:\/\/twitter.com\/allmikehall\/status\/636251205979783168\">August 25, 2015<\/a>\n<\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<blockquote class=\"twitter-tweet\" data-partner=\"tweetdeck\"><p>Any topics you&#8217;d recommend for next time? <a href=\"https:\/\/twitter.com\/hashtag\/SEOprochat?src=hash\">#SEOprochat<\/a> <a href=\"http:\/\/t.co\/FGex3jEjBq\">pic.twitter.com\/FGex3jEjBq<\/a><\/p>\n<p>\u2014 MySiteAuditor (@mysiteauditor) <a href=\"https:\/\/twitter.com\/mysiteauditor\/status\/636251837071396864\">August 25, 2015<\/a><\/p><\/blockquote>\n<p><script src=\"\/\/platform.twitter.com\/widgets.js\" async=\"\" charset=\"utf-8\"><\/script><\/p>\n<p>Overall we had a great chat, and we&#8217;re thankful to\u00a0everyone who attended!<\/p>\n<p>#SEOprochat takes places every other Tuesday at 1pm CST on Twitter. Follow <a href=\"https:\/\/twitter.com\/mysiteauditor\" target=\"_blank\">@MySiteAuditor<\/a> and search the hashtag #SEOprochat to join! If you want to find out topics in advance (and RSVP to let us know you\u2019ll be there!) visit <a href=\"https:\/\/mysiteauditor.com\/blog\/seoprochat\/\" target=\"_blank\">mysiteauditor.com\/blog\/seoprochat<\/a>.<\/p>\n<p>Also check out our recent infographic on <a title=\"How Agencies Can Hire Top Freelance Copywriters\" href=\"https:\/\/mysiteauditor.com\/blog\/how-agencies-can-hire-top-freelance-copywriters\/\" target=\"_blank\">How Agencies Can Hire Top Freelance Copywriters<\/a> for tips on what to look for, what to watch out for, and critical interview questions to ask.<\/p>\n<p><a title=\"How Agencies Can Hire Top Freelance Copywriters\" href=\"https:\/\/mysiteauditor.com\/blog\/how-agencies-can-hire-top-freelance-copywriters\/\"><img decoding=\"async\" loading=\"lazy\" class=\"alignleft size-full wp-image-4075\" src=\"https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/08\/how-to-hire-freelance-copywriter-agencies.jpg\" alt=\"how-to-hire-freelance-copywriter-agencies\" width=\"685\" height=\"400\" srcset=\"https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/08\/how-to-hire-freelance-copywriter-agencies.jpg 685w, https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/08\/how-to-hire-freelance-copywriter-agencies-300x175.jpg 300w, https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/08\/how-to-hire-freelance-copywriter-agencies-400x234.jpg 400w\" sizes=\"(max-width: 685px) 100vw, 685px\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Every other week, MySiteAuditor brings together experts from SEO, web design, and digital marketing agencies across the U.S. and around the world for a Twitter chat centered on\u00a0agency life, clients, lead generation, SEO, web design, social media, and all things digital. This week, our #SEOprochat focused on managing freelance copywriters, and we had a great [&hellip;]","protected":false},"author":53,"featured_media":4107,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","filesize_raw":""},"categories":[34],"tags":[],"series":[],"episode_featured_image":"https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/08\/seoprochat.png","episode_player_image":"https:\/\/mysiteauditor.com\/blog\/wp-content\/uploads\/2015\/04\/itunes-cover.jpg","download_link":false,"player_link":false,"audio_player":false,"episode_data":{"playerMode":"dark","subscribeUrls":[],"rssFeedUrl":"https:\/\/mysiteauditor.com\/blog\/feed\/podcast","embedCode":"<blockquote class=\"wp-embedded-content\" data-secret=\"Kv4keArarv\"><a href=\"https:\/\/mysiteauditor.com\/blog\/what-10-agencies-said-about-hiring-freelance-copywriters-seoprochat-recap\/\">What 10 Agencies Said about Hiring Freelance Copywriters: #SEOprochat Recap<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/mysiteauditor.com\/blog\/what-10-agencies-said-about-hiring-freelance-copywriters-seoprochat-recap\/embed\/#?secret=Kv4keArarv\" width=\"500\" height=\"350\" title=\"&#8220;What 10 Agencies Said about Hiring Freelance Copywriters: #SEOprochat Recap&#8221; &#8212; MySiteAuditor\" data-secret=\"Kv4keArarv\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/*! 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